7 Easy and Effective Ways to Increase Instagram Engagement

Justin Conklin • Feb 14, 2022

7 Easy and Effective Ways to Increase Instagram Enagagement

In today's digital age, engagement matters because it's one of the primary things digital marketers rely on to ensure that their content is seen. By extension, it also helps to measure the success of their campaign. There are many different social media platforms where this is done, but one of the more prominent examples is Instagram.


Instagram marketing can do wonders for your business, especially if your business is creative or art-based. You can effectively engage with your audience and feel like they're a part of your brand, which helps build a stronger relationship with them. However, it's easier said than done.


Regardless, there are different ways to increase engagement on Instagram to ensure that you're getting the most out of your marketing. We'll discuss these in great detail in this article, so read on below to get started.


#1 - Use Instagram Stories Stickers

If you're looking to increase your engagement, Instagram stories are an excellent place to start. One of the things you could do is use Instagram stories stickers. These let you add cool stuff to your stories, such as animations, and they make it a lot easier for users to engage with your story. The great thing about this is that these are a lot easier to add, and you can also create a lot more of them.


#2 - Post Memes

Memes are great for just about any type of account, so you should be posting some memes on Instagram. One of the easiest ways to increase your engagement is to post memes, as they tend to be pretty funny, and they make it easy for others to engage with them. Memes also tend to be pretty relatable, so that's something else that you should keep in mind.


#3 - Host Regular Giveaways

Giving away free stuff will always attract more engagement, especially if it's a product that people want to use. Make sure that you make these giveaways interesting, and make sure that you're giving away something that people would genuinely want.


#4 - Include Valuable Information in Carousel Posts

Carousel posts are really popular on Instagram, and they can be effective as well. One of the things you can do is include valuable information in these posts. You can quickly get more engagement by posting helpful information and including a link, especially if those links are to your website.


#5 - Collaborate with Someone through Instagram Reels


Instagram Reels are an excellent way to get more engagement as well, as they let you showcase all the things that you've done, and they also let you showcase the work of other people. When you collaborate with someone, they'll end up sharing your reel with their followers, and

that can lead to a lot of great engagement.


#6 - Add Calls to Action in Your Posts

When you post something on your account, you should always add a call to action. Make sure that you have a strong call to action, and let people know where they can find it.  You might also want to consider showing the call to action in some way to ensure that it's more visible to the people looking at your post. It might be something as simple as a sticker, or you might want to take it even further.


#7 - Reply to Your Audience

There's no better way to increase Instagram engagement than replying to your audience. When you respond to your audience, it shows that you care about their problem, and it also makes them feel like they have a voice. This is an excellent way to show your audience that you're

listening to them, and it also makes them feel like they're a part of your brand, which can help build a stronger relationship with them.


Conclusion

There's a lot to gain from increasing your Instagram engagement, and there are different ways of doing this. With Instagram being huge in the digital marketing world, you have to know how to do this. If you don't, chances are your campaigns will fail, and your business will struggle. RISE Online Marketing Strategies provides top-quality services for social media management in New York. We understand

the needs of every business, so our solutions are tailored to ensure that you will meet any goals that you may have in the long term. Contact us today and allow us to revitalize your marketing strategy!

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