About Us

Proudly Located in the Hudson Valley

Open sign on a business door

Strategy Before Spending

Our Approach


Most marketing agencies push static, one-size-fits-all services or complicated packages that leave small businesses overwhelmed, or overspending.


We do things differently.

At RISE, we believe that doing more isn’t the same as getting better results. Many of our clients came to us after trying both extremes: DIY “drag-and-drop” websites with AI shortcuts that left out the essentials, or overpriced agency retainers stuffed with tasks that didn’t move the needle. The truth is, small businesses don’t need more marketing. They need smarter marketing.


We start where most agencies don’t, at the foundation. Before pouring more money into ads or social media, we identify whether your challenge is rooted in branding (your message, positioning, and identity) or a marketing channel issue (how your strategy performs across SEO, website, or visibility systems).


From there, you’ll know exactly what to improve next.

You can choose to take the roadmap and run with it, or have us implement it for you through our proprietary 360 Systems, designed to create efficient, measurable growth without the guesswork. No experiments with your budget. No inflated promises. Just clear direction, practical strategy, and systems that actually build momentum.


Because growth isn’t about doing everything. It’s about doing the right things in the right order.

High-Standards Marketing

Why Choose R.I.S.E.


  • Strategy-first, not tactic-first
    We don’t sell you “more marketing.” We find what’s actually blocking growth, then build the simplest plan that fixes it.
  • Built to pivot when the market shifts
    When ads get expensive, SEO changes, or leads dry up, we adjust fast, because the strategy is the foundation, not a pile of disconnected deliverables.
  • Owner-led and hands-on
    You’re not passed around. You get direct communication, clear priorities, and decisions made quickly, without layers of account managers.
  • Standards-driven
    If something isn’t going to work, we say it. If something is working, we double down. No fluff, no “vanity metrics,” no hiding behind reports.
  • Designed for small businesses that need momentum
    We build practical systems that fit real-world constraints, time, budget, and bandwidth, so progress doesn’t stall after month one.
  • Results you can feel, not just track
    More qualified calls. Better conversion paths. Clear messaging. Stronger local presence. Marketing that supports revenue, not just “activity.”
  • Long-term partnership without long-term lock-in
    We’re here to help you build a market-leading presence over time, but our work stays useful even if you ever change direction.
  • Creative problem-solving with real-world constraints
    We’ll bring ideas, but only the kind you can execute and maintain. Clean, focused, and built to compound.
Open sign on a business door

Owner-Led. Strategy-First

Meet Our Founder

Justin Conklin headshot

Justin Conklin

Founder & CEO

B.S. in Finance at Marist College

Time in Industry: 15+ Years

Specialty: Brand Positioning, Data Analytics, Website Design, Search Engine Optimization, Conversion Rate Optimization


Justin is the Founder & CEO of R.I.S.E., where he helps small businesses grow more efficiently through strategy-first marketing and practical, real-world execution. He’s known for bringing fresh ideas, clear direction, and high standards, so business owners can stop guessing, sharpen their message, and build a competitive edge that holds up as the market changes.

Testimonials

What Our Clients Are Saying

Absolutely fantastic. R.I.S.E. built our website from the ground up to our EXACT specifications. Whenever we were unclear on specifics, Justin was there to guide us through the process and make sure every question we had was answered clearly. We've gotten plenty of compliments on our website and it has verifiably brought us new business we never would have had before. Highly recommend all R.I.S.E. has to offer.

-Jared Oswald

Justin was very helpful, creative, attentive to what I wanted and able to bring my vision to life. He is accessible and always the one to answer any questions I had come up. Recommend Justin @ R.I.S.E. highly!!

-Kimberly Kish

Justin was great in helping me develop the personal online brand for my insurance business. He is innovative, patient, kind, and professional. I highly recommend him to help you bring your brand to the next level!

-Michelle Paolicelli

RISE Online Marketing Strategies always delivers! They have supported us with multiple services for our businesses, from website design to marketing/SEO services and more. We highly recommend to our collegues and small business owners who are looking for someone reliable and trustworthy.

-Fernanda Santiago